『壹』 “并对如何正确引导网络舆论做了探讨”的英文翻译
"And how to correctly guide public opinion in the network are discussed"
『贰』 网络舆论监督的英文文献最好翻译过的
外文文来献有,翻译没有,翻译得自靠你自己了,希望能满足你的需要,能帮到你,如果需要直接网络Hi中留言同时贴出问题的链接地址和邮箱地址即可,或者告知其他安全可靠方式提供,多多给点悬赏分吧,急用的话请多选赏点分吧,这样更多的知友才会及时帮到你,我找到也是很花时间的
如果需要直接网络Hi中添加我好友,留言同时贴出问题的链接地址和邮箱地址即可,或者告知其他安全可靠方式提供
近期好像网络Hi无提示信息
留下邮箱地址如dgfgafd的126q邮箱
一六*零****八二*二QQ邮箱
『叁』 网络舆论暴力相关的英文文献
自己看吧 懒得发邮件
时代周刊文章: Human flesh search engines: Chinese vigilantes that hunt victims on the web
参阅地址:http://technology.timesonline.co.uk/tol/news/tech_and_web/article4213681.ece
forbes社论:The Human Flesh Search Engine
参阅地址:http://www.forbes.com/2008/11/21/human-flesh-search-tech-identity08-cx_cb_1121obrien.html
『肆』 求一篇关于网络舆论监督的外文文献,最好有英文翻译,
外文文献有,翻译没有,翻译得靠你自己了,如果需要回复邮箱地址即内可,希望能满容足你的需要,能帮到你,多多给点悬赏分吧,急用的话请多选赏点分吧,这样更多的知友才会及时帮到你,我找到也是很花时间的追问,直接网络Hi中留言贴出你需要的问题的链接地址及邮箱地址
外文文献已发送[email protected]邮箱,翻译没有,翻译得靠你自己了,希望能满足你的需要,能帮到你,多多给点悬赏分吧,急用的话请多选赏点分吧,这样更多的知友才会及时帮到你,我找到也是很花时间的追问
『伍』 关于网络广告的英文文献
Online advertising
Online advertising is a form of promotion that uses the Internet and World Wide Web for the expressed purpose of delivering marketing messages to attract customers. Examples of online advertising include contextual ads on search engine results pages, banner ads, Rich Media Ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing, including e-mail spam.
Competitive advantage over traditional advertising
One major benefit of online advertising is the immediate publishing of information and content that is not limited by geography or time. To that end, the emerging area of interactive advertising presents fresh challenges for advertisers who have hitherto adopted an interruptive strategy.
Another benefit is the efficiency of advertiser's investment. Online advertising allows for the customization of advertisements, including content and posted websites. For example, AdWords and AdSense enable ads shown on relevant webpages or aside of search results of pre-chosen keywords. Another is the payment method. Whatever purchasing variation is selected, the payment is usually relative with audiences' response.
Purchasing variations
The three most common ways in which online advertising is purchased are CPM, CPC, and CPA.
CPM (Cost Per Impression) is where advertisers pay for exposure of their message to a specific audience. CPM costs are priced per thousand impressions, or loads of an advertisement. However, some impressions may not be counted, such as a reload or internal user action. The M in the acronym is the Roman numeral for one thousand.
CPV (Cost Per Visitor) or (Cost per View in the case of Pop Ups and Unders) is where advertisers pay for the delivery of a Targeted Visitor to the advertisers website.
CPC (Cost Per Click) is also known as Pay per click (PPC). Advertisers pay each time a user clicks on their listing and is redirected to their website. They do not actually pay for the listing, but only when the listing is clicked on. This system allows advertising specialists to refine searches and gain information about their market. Under the Pay per click pricing system, advertisers pay for the right to be listed under a series of target rich words that direct relevant traffic to their website, and pay only when someone clicks on their listing which links directly to their website. CPC differs from CPV in that each click is paid for regardless of whether the user makes it to the target site.
CPA (Cost Per Action) or (Cost Per Acquisition) advertising is performance based and is common in the affiliate marketing sector of the business. In this payment scheme, the publisher takes all the risk of running the ad, and the advertiser pays only for the amount of users who complete a transaction, such as a purchase or sign-up. This is the best type of rate to pay for banner advertisements and the worst type of rate to charge. Similarly, CPL (Cost Per Lead) advertising is identical to CPA advertising and is based on the user completing a form, registering for a newsletter or some other action that the merchant feels will lead to a sale. Also common, CPO (Cost Per Order) advertising is based on each time an order is transacted.
Cost per conversion Describes the cost of acquiring a customer, typically calculated by dividing the total cost of an ad campaign by the number of conversions. The definition of "Conversion" varies depending on the situation: it is sometimes considered to be a lead, a sale, or a purchase.
CPE (Cost Per Engagement) is a form of Cost Per Action pricing first introced in March 2008. Differing from cost-per-impression or cost-per-click models, a CPE model means advertising impressions are free and advertisers pay only when a user engages with their specific ad unit. Engagement is defined as a user interacting with an ad in any number of ways.[1]
Though, as seen above, the large majority of online advertising has a cost that is brought about by usage or interaction of an ad, there are a few other methods of advertising online that only require a one time payment. The Million Dollar Homepage is a very successful example of this. Visitors were able to pay $1 per pixel of advertising space and their advert would remain on the homepage for as long as the website exists with no extra costs.
Floating ad: An ad which moves across the user's screen or floats above the content.
Expanding ad: An ad which changes size and which may alter the contents of the webpage.
Polite ad: A method by which a large ad will be downloaded in smaller pieces to minimize the disruption of the content being viewed
Wallpaper ad: An ad which changes the background of the page being viewed.
Trick banner: A banner ad that looks like a dialog box with buttons. It simulates an error message or an alert.
Pop-up: A new window which opens in front of the current one, displaying an advertisement, or entire webpage.
Pop-under: Similar to a Pop-Up except that the window is loaded or sent behind the current window so that the user does not see it until they close one or more active windows.
Video ad: similar to a banner ad, except that instead of a static or animated image, actual moving video clips are displayed.
Map ad: text or graphics linked from, and appearing in or over, a location on an electronic map such as on Google Maps.
Mobile ad: an SMS text or multi-media message sent to a cell phone.
In addition, ads containing streaming video or streaming audio are becoming very popular with advertisers.
E-mail advertising
Legitimate Email advertising or E-mail marketing is often known as "opt-in e-mail advertising" to distinguish it from spam.
Affiliate marketing
Main article: Affiliate marketing
Affiliate marketing is a form of online advertising where advertisers place campaigns with a potentially large number of small (and large) publishers, whom are only paid media fees when traffic to the advertiser is garnered, and usually upon a specific measurable campaign result (a form, a sale, a sign-up, etc). Today, this is usually accomplished through contracting with an affiliate network.
Affiliate marketing was an invention by CDNow.com in 1994 and was excelled by Amazon.com when it launched its Affiliate Program, called Associate Program in 1996. The online retailer used its program to generate low cost brand exposure and provided at the same time small websites a way to earn some supplemental income.
Contextual advertising
Many advertising networks display graphical or text-only ads that correspond to the keywords of an Internet search or to the content of the page on which the ad is shown. These ads are believed to have a greater chance of attracting a user, because they tend to share a similar context as the user's search query. For example, a search query for "flowers" might return an advertisement for a florist's website.
Another newer technique is embedding keyword hyperlinks in an article which are sponsored by an advertiser. When a user follows the link, they are sent to a sponsor's website.
Behavioral targeting
In addition to contextual targeting, online advertising can be targeted based on a user's past clickstream. For example, if a user is known to have recently visited a number of automotive shopping / comparison sites based on clickstream analysis enabled by cookies stored on the user's computer, that user can then be served auto-related ads when they visit other, non-automotive sites.
Ads and malware
There is also class of advertising methods which may be considered unethical and perhaps even illegal. These include external applications which alter system settings (such as a browser's home page), spawn pop-ups, and insert advertisements into non-affiliated webpages. Such applications are usually labeled as spyware or adware. They may mask their questionable activities by performing a simple service, such as displaying the weather or providing a search bar. Some programs are effectively trojans. These applications are commonly designed so as to be difficult to remove or uninstall. The ever-increasing audience of online users, many of whom are not computer-savvy, frequently lack the knowledge and technical ability to protect themselves from these programs.
Ad server market structure
Given below is a list of top ad server vendors in 2008 with figures in millions of viewers published in a Attributor survey.
Vendor Ad viewers
Google 1,118
DoubleClick 1,079
Yahoo 362
MSN 309
AOL 156
Adbrite 73
Total 3,087
It should be noted that Google acquired DoubleClick in 2007 for a consideration of $3,100 million. The above survey was based on a sample of 68 million domains.
网络广告
维基网络,自由的网络全书
跳转到: 导航, 搜索
狭义的网络广告又被称为在线广告或者互联网广告;而广义的网络广告除了包括以计算机为核心组成的计算机网络为媒介的广告行为外,还包括其他所有以电子设备相互连接而组成的网络为媒介的广告行为,例如以无线电话网络,电子信息亭网络为载体的广告行为。在一般未做特殊说明的情况下,现在各资料所谈论的网络广告全指狭义网络广告。
狭义网络广告与传统广告有很多类似的地方,也分为很多不同广告形式,拥有多种计费方式。
常见的广告形式包括:
横幅式广告(banner)
通栏式广告
弹出式广告(pop-up ads)
按钮式广告(button)
插播式广告(interstitial ads)
电子邮件广告(E-DirectMarketing,EDM)
赞助式广告(sponsorship)
分类广告(classified ads)
互动游戏式广告(interactive game)
软件端广告
文字链接广告(text ads)
浮动形广告(floting ads)
联播网广告
关键字广告
比对内容广告
常见的记费方式包括:
按照千人印象成本(CPM)收费。
按照每点击成本(CPC)收费。
按照每行动成本(CPA)收费。
按照每回应成本(CPR)收费。
按照每购买成本(CPP)收费。
这些都是国际流行的收费模式。在中国和一些网络广告的发展中国家,则时常会采用以时间来购买的模式,如按每日投放成本收费,按每周投放成本收费等。
对网络广告的研究显示,50%的网络广告点击是由6%的用户产生的。而且这个点击群体是一个缺乏购买力的群体,也很少进行网络购物[1]。
『陆』 关于对网红的看法的英语作文,300-800词,要自己写的
写作思路:下面文章主要从网红的优点和缺点方面进行阐述。
Some people say that this is an era when everything is red. With the development of the internet, internet celebrities were born, the internet celebrity instry appeared, and the internet celebrity economy emerged. Many young people even position Internet celebrities as their most anticipated career in the future.
对照译文:有人说,这是一个红生万物的时代。随着网络的发展,催生了网络红人,出现网红产业,兴起网红经济。很多青少年,甚至竟将网红定位为将来最期望的职业。
Objectively speaking, Internet celebrities are not scourges either. In this era, when standing on the vent of the Internet, pigs can fly, let alone the Internet celebrities who have something to watch and speculate? The atomization of society, the madness of entertainment, the diversification of values, and the division of public opinion give Internet celebrities the best soil for their prosperity and popularity.
Three views are righteous and disciplined, and Internet celebrities can also be the most beautiful. Once they fall into the vanity fair of the eyeball economy, at this time, as long as the capital casts a little wink, the Internet celebrity economy is easy to get into trouble.
对照译文:客观地说,网红也不是洪水猛兽。这个时代,站在互联网风口,猪都能飞起来,何况是有看点、有炒点的网红呢?社会原子化、娱乐疯魔化,价值的多元、舆论的分野给了网红勃兴与风靡的最佳土壤。三观正、有节操,网红也可以最美可一旦陷入眼球经济的名利场,这个时候,资本只要稍稍抛个媚眼,网红经济就容易走火入魔。
The current Internet celebrities are full of chaos, drugs, violence, vulgarity, scams, rumors, it is hard to describe, especially live webcast. In 2016, China's webcasting developed rapidly. There are more than 400 domestic webcasting platforms. Some large-scale webcasting platforms have more than 100 million registered users and over 10 million monthly active users. However, vulgar and other content are repeatedly banned.
对照译文:当下网红乱象丛生,涉毒、涉暴、低俗、、骗局、谣言,难以言尽,尤以网络直播为甚。2016年,中国的网络直播迅猛发展,境内各类网络直播平台已达400余家,一些大型网络直播平台注册用户过亿,月活跃用户超千万。然而,低俗、等内容屡禁不止。
When shame becomes a vulgar laugh, it is not just the professional ambitions of children that bring bad influence to Internet celebrities. If everything is deconstructed by the Internet celebrity culture, the boundaries of right and wrong are ambiguous, the beauty and ugliness are unclear, how to be happy and how to play, how to be prominent and how to blog, then online carnival will become another kind of spiritual golden fan.
对照译文:当耻感成为流俗的笑点,网红带坏的,就不只是小孩子的职业志向。如果一切都被网红文化解构,是非界限含混、美丑面目不清,怎么开心怎么玩,怎么出位怎么博,那网络狂欢就成了另一种精神层面的金迷纸醉。
『柒』 英语作文 近年出现网络明星的原因
作为一类热点话题,明星舆情话题的发酵符合热点话题发酵规律;由于明星的特殊性,网上明星舆情话题的发酵又有着自身的特点。
As a kind of hot topic, the fermentation of Star public opinion topic conforms to the law of hot topic fermentation; because of the particularity of stars, the fermentation of online Star public opinion topic has its own characteristics.
娱乐圈话题大众生活化。明星舆情话题与娱乐圈有着天然的联系,娱乐圈的吸睛效应也是明星舆情事件发酵的基础。明星舆情话题超出“八卦”,而是更具“舆情”特征,一个重要原因就是娱乐圈与大众生活圈界限的模糊以及两者之间更为深入的互动。
The topic of entertainment is popular. There is a natural connection between the topic of public opinion of stars and the entertainment circle.
The eye-catching effect of the entertainment circle is also the basis of the fermentation of public opinion events of stars.
The topic of public opinion of stars is more "public opinion" than "gossip".
One important reason is the blurring of the boundary between entertainment circle and public life circle and the deeper interaction between them.
在网络造星盛行的当下,明星生活的去魅以及人人皆有可能出名的各种选秀场,也拉近了明星与大众的距离,明星的相关话题也就更接地气,更具生活气息。而更接地气的特点无疑又构成了明星舆情话题的群众基础,推动该话题深入发酵。
In the current era of Internet star making, the disenchantment of star life and all kinds of talent shows that everyone is likely to be famous also shorten the distance between stars and the public.
The related topics of stars are more grounded and have more life atmosphere.
The more grounded features undoubtedly form the mass basis of the topic of public opinion of stars, which promotes the topic to be deeply
(7)网络舆论的英语作文扩展阅读
明星的关注度是推动舆情发酵的重要因素之一。一起舆情事件的走热,与网民的关注度密切相关,这是明星舆情话题的天然优势。王宝强离婚能形成舆论“风波”,关键显然不在“离婚”(虽然这才是网民关注所在),而在“王宝强”。
正是“王宝强”的明星效应,使其“离婚”才具有了不同于普通网民离婚的标杆意义,与此围绕“离婚”的相关讨论才具有更多的公共意义。此外,袁立公益宣传、黄海波嫖娼事件等引发舆论关注,显然也和袁立、黄海波等明星身份有关。
『捌』 关于网络舆论事件的英文名言
真理虽然好,但不是在任何时候任何地方听上去都顺耳的。有人迷恋它,但也有人觉得它刺耳。 —— 谢德林
『玖』 求翻译成英文...
In recent years, with the continuous development of Internet technology, the surge in the number of Internet users, the network has become a new media, it will not only change our mode of transmission, but also affect our opinion shape. He made the democratic expression more active, but also makes the spread of rumors intensified the problem. This paper first explains the basic concepts of unexpected events, network public opinion, and discussed the feature analysis of unexpected events and network communication in China; and then in 2013 the outbreak of H7N9 bird flu cases, combined with the public opinion development period of the outbreak, climax period, regression of different period three period on the concrete analysis of emergent events the network public opinion; finally, the negative effect of network opinion in emergencies, some feasible suggestions. This paper argues that the government and strengthen network supervision, perfect the corresponding legal mechanism, at the same time, Internet users to improve their own quality, responsible will speak to the network environment more harmonious. Favorable to build a harmonious, stable network environment. Keywords emergency network of public opinion to H7N9 avian influenza